Experimentation in education and media
Two innovation stories in Flanders (Belgium): VRT Startup and REC Medialabs. Both cases show the importance of experimenting and embracing failure.
23rd April 2015
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Tommy Ferraz's Blog
Agility in Radio
Applying Design Studio in Radio: From traditional air-check to cooperative self-evaluation
The experiment consisted in challenging the traditional way of conducting air-checks, trying to avoid its most common issues. For that, we apply two elements of Design Studio Methodology: abductive thinking and co-operative ideation.
23rd April 2015
Technology to save lives. Technology to save Radio.
Should Apple’s ResearchKit for medical research be a wake-up call for audience research in Broadcast? Apple users will help improve Health Every time that Apple’s
13th March 2015
Spanish IDs in BBC Radio 1
Matt Fisher, BBC Radio 1 Station Sound Manager, talks about the imaging for Radio 1 in Ibiza with a Spanish voice-over: “A really simple imaging concept with a massive audience impact.”
24th November 2014
Find out if you are keeping your listeners engaged!
You don’t need us to tell you how crucial time spent listening is for your share, therefore for your advertisement revenue. We don’t discover anything
8th August 2014
CHR: Safe is risky
Safe is risky. It is in business, in sports, in love… And it is in radio as well, especially in one format: CHR. If you
15th May 2014
Lean Audience Research: air, measure, learn
A few weeks ago one of the most relevant gatherings of radio professionals, Radiodays Europe, was held in Dublin, Ireland. For two and a half
15th April 2014