1. Know when your listeners are paying attention.
2. Seek Time ENJOYED Listening, instead of TSL.
3. Visualise your power and assume your responsibility on-air.
4. Put listener engagement measurement in the hands of the on-air team.
What we'll do
Understanding listeners needs and monitoring listener experience can't be a task only for Marketing department. Knowing how your audience thinks, feels and behaves must be everybody's job at the station. I will help your team:
On listeners needs
With listeners needs
For meeting listeners needs